IT Savvy business leaders are the new requirements for access into C-Suite positions. That means they communicate an organising vision which affords a central role to leveraging IT for value creation; they engage themselves in strategic IT decisions and insist that their top management team does as well; they construct an equal partnership between business...
The widespread neglect of behaviour in organisations creates a tremendous opportunity for transformative business leaders — those elite few who are willing to invest the time, focus and energy to do something new to achieve something great. Behaviour change isn’t instant or effortless. The process isn’t flashy and doesn’t typically capture headlines like other advances...
Business growth is one of the most talked about subjects in the entrepreneurial world. Unfortunately, much of that talk is based on faulty assumptions or erroneous beliefs about business growth. So, thinking about business growth, what comes to mind? Well, growth is essential; in fact, businesses either grow or die. Growth is a nice linear...
Many organisations fail to achieve their desired growth targets in revenue and profitability. Most businesses fall short of achieving their growth objectives for revenue and profitability. In fact, studies report success rates as low as 20%. So why is growth so elusive? Based on our research and experience, there are two major reasons: * Inadequate...
Argos has teamed up with Google to test out an online ad format that ensures it’s marketing spend isn’t used to promote products that aren’t available. The new Google product is been called ‘Local Inventory Ads’ – developed alongside online retail consultants Summit – and requires a retailer to feed all of their stock level...
Businesses actually do know the importance of personalisation – when was the last time you received a business email addressed to Sir / Madam or another generic format? True personalisation is more than just customising a promotional email or newsletter with each customer’s first name; it’s about creating unique experiences for each and every customer. In today’s...
Facebook has launched a new ‘Reactions’ feature as an extension to the ‘Like’ button. As of today UK users are able to express one of five emotions when reacting to a post instead of a simple thumbs-up. Users can still respond to a post or comment with the traditional “like” button. But by holding down the “like” button on mobile...
So as you may have seen in our previous post, we do not believe that brainstorming—that go-to approach to generating new ideas since the 1940s—is the golden ticket to innovation after all. Science shows that brainstorms can activate a neurological fear of rejection and that groups are not necessarily more creative than individuals. Brainstorming can actually be...
Following a successful pilot of authenticating mobile transactions with facial photos and fingerprint biometrics in 2015, MasterCard is bringing the new technology mainstream. Dubbed “selfie pay” and initially tested with employees of First Tech Federal Union in summer and fall 2015, the solution is delivered via a special MasterCard app that lets customers take a ...
On Wednesday 17/2/2016 Twitter identified and has subsequently applied a fix to what it described as a “password recovery bug” that has exposed nearly 10,000 accounts on the microblogging site. The bug affected the password recovery systems for about 24 hours. The bug had the potential to expose the email address and phone number associated...
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